OBJECTIVE
- Execute initiatives and deliver collateral consistent with their new brand
DELIVERABLES
- Food, product and lifestyle photography + editing
- Execute design, print and direct mail distribution through Canada Post
- Adapted complex new brand design and marketing concepts across multiple mediums including flyers, menus, menu boards, posters, postcards, brochures, gift cards, signage, website, social media, ads, etc.
- Upheld the unique brand look and feel while highlighting the new brand pillars (pizza, love and quality) and delivered adaptions of the brand’s advertising message across all marketing materials
- Attended each and every press approval to ensure quality and consistency
- Organize, warehouse and schedule direct mail distribution for flyers
RESULTS
- Delivered high-quality consistent print and digital collateral across multiple mediums utilizing new brand design and messaging