OBJECTIVE
- Create a new website for a Virginia Beach restaurant chain (Ynot Italian) with a design centered around their new brand and photography (by our very own Bill Milne)
- Produce a layout and functionality that would allow customers to easily navigate over 300 menu items, each with an accompanying photo
DELIVERABLES
- Web design and development
- Online ordering restructure, redesign and implementation
- Store locator, integrated with a third party online ordering service
- Additional features include a contact form with routing to each business location; marketing email list sign-up form; location-aware app download link, routing Android and iOS users to their respective stores; and a coupon print feature (attractive discount coupon graphics with a printer-friendly layout)
RESULTS
- Simplified user experience and interface design
- Increased online ordering sales
- Boosted visibility on Google (SEO + SEM)
